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Core Service

Data-Driven Research & Analysis

We deliver rigorous research and analytical insight across markets, policy environments, and investment landscapes. By combining quantitative methods, sector expertise, and contextual understanding, we help organizations interpret complex developments and make informed strategic decisions.

Reports Insight Briefs Datasets Briefing Decks

What you get

  • Market and sector research
  • Policy and regulatory analysis
  • Risk assessment and strategic insights
  • Structured, decision-ready reports

Best for

  • Investors & funds
  • DFIs & institutions
  • Governments & agencies
  • Corporates & enterprises

How we work

Discover

We clarify your objectives, scope, and decision needs — then agree deliverables and timeline.

Analyze

We apply rigorous research methods and local context to produce clear, credible insights.

Deliver

We deliver structured outputs — reports, datasets, briefs — plus recommendations you can act on.

Core Service

Surveys & Data Gathering

Primer Africa supports organizations seeking reliable, locally grounded data through tailored surveys, field research, and information gathering across African markets. Our approach ensures credible data collection, contextual accuracy, and insights aligned with specific research or operational objectives.

Survey Tools Field Interviews Clean Datasets Summary Reports

What you get

  • Survey design & execution
  • Field research & interviews
  • Data validation and cleaning
  • Clean datasets + insight summaries

Best for

  • Development partners & NGOs
  • Institutions needing credible local data
  • Programs requiring field verification
  • Corporate research teams

How we work

Discover

We clarify your objectives, scope, and decision needs — then agree deliverables and timeline.

Analyze

We apply rigorous research methods and local context to produce clear, credible insights.

Deliver

We deliver structured outputs — reports, datasets, briefs — plus recommendations you can act on.

Core Service

Investment & Market Advisory

We provide strategic advisory to investors and organizations exploring market entry, expansion, or investment opportunities. Our guidance integrates research, local market insight, and analytical expertise to support confident decision-making and long-term value creation.

Market Entry Opportunity Mapping Partner Support Advisory Briefs

What you get

  • Market entry and expansion strategy
  • Opportunity mapping & screening
  • Partner identification support
  • Investor-focused recommendations

Best for

  • Investors & funds
  • Corporates planning entry/expansion
  • Institutions seeking market guidance
  • Deal teams and strategy units

How we work

Discover

We clarify your objectives, scope, and decision needs — then agree deliverables and timeline.

Analyze

We apply rigorous research methods and local context to produce clear, credible insights.

Deliver

We deliver structured outputs — reports, datasets, briefs — plus recommendations you can act on.